Mark Rober is a YouTube star and former NASA engineer. In this video, he describes how this data-backed mindset for life gamification has stuck with him along his journey. Rober conceptualized this as “The Super Mario Effect.” He also explains how it impacts the ways he helps (or tricks) his viewers into learning science, engineering, and design. Mark Rober has made a career out of engineering, entertainment, and education. After completing degrees in mechanical engineering from Brigham Young University and the University of Southern California, Rober joined NASA’s Jet Propulsion Laboratory in 2004.
Here is some context. In Super Mario, the learning process is the game and the objective is to save the princess. In other words, the joy is to beat the game and win; there is no real shame or fear of failure along the way.
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